Coverart for item
The Resource The attention merchants : the epic scramble to get inside our heads, Tim Wu

The attention merchants : the epic scramble to get inside our heads, Tim Wu

Label
The attention merchants : the epic scramble to get inside our heads
Title
The attention merchants
Title remainder
the epic scramble to get inside our heads
Statement of responsibility
Tim Wu
Creator
Author
Subject
Genre
Language
eng
Summary
"From Tim Wu, author of award-winning The Master Switch, and who coined the phrase "net neutrality"--A revelatory look at the rise of "attention harvesting," and its transformative effect on our society and ourselves"--
Summary
The award-winning author of The Master Switch, who coined the term "net neutrality," discusses the companies that want to attract and harvest human attention and their relentless attempts to influence our consumption and purchases
Tone
Writing style
Assigning source
Provided by publisher
http://library.link/vocab/ext/novelist/bookUI
10535132
Cataloging source
DLC
Dewey number
659.1/042
Index
index present
LC call number
HF5811
LC item number
.W82 2016
Literary form
non fiction
Nature of contents
bibliography
http://library.link/vocab/resourcePreferred
True
Target audience
adult
http://bibfra.me/vocab/lite/titleRemainder
the epic scramble to get inside our heads
Label
The attention merchants : the epic scramble to get inside our heads, Tim Wu
Instantiates
Publication
Bibliography note
Includes bibliographical references (pages 347-385) and index
Carrier category
volume
Carrier category code
nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Contents
Introduction: Here's the Deal -- Part I: Masters of Blazing Modernities -- The First Attention Merchants -- The Alchemist -- For King and Country -- Demand Engineering, Scientific Advertising, and What Women Want -- A Long Lucky Run -- Not with a Bang but with a Whimper -- Part II: The Conquest of Time and Space -- The Invention of Prime Time -- The Prince -- Total Attention Control, or The Madness of Crowds -- Peak Attention, American Style -- Prelude to an Attentional Revolt -- The Great Refusal -- Coda to an Attentional Revolution -- Part III: The Third Screen -- Email and the Power of the Check-in -- Invaders -- AOL Pulls 'Em In -- Part IV: The Importance of Being Famous -- Establishment of the Celebrity-Industrial Complex -- The Oprah Model -- The Panopticon -- Part V: Won't Be Fooled Again -- The Kingdom of Content: This Is How You Do It -- Here Comes Everyone -- The Rise of Clickbait -- The Place to Be -- The Importance of Being Microfamous -- The Fourth Screen and the Mirror of Narcissus -- The Web Hits Bottom -- A Retreat and a Revolt -- Who's Boss Here? -- Epilogue: The Temenos
Control code
20821795
Dimensions
25 cm
Edition
First edition.
Extent
viii, 403 pages
Isbn
9780385352017
Lccn
2016010140
Media category
unmediated
Media MARC source
rdamedia
Media type code
n
System control number
  • (OCoLC)ocn934676297
  • (OCoLC)934676297
Label
The attention merchants : the epic scramble to get inside our heads, Tim Wu
Publication
Bibliography note
Includes bibliographical references (pages 347-385) and index
Carrier category
volume
Carrier category code
nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Contents
Introduction: Here's the Deal -- Part I: Masters of Blazing Modernities -- The First Attention Merchants -- The Alchemist -- For King and Country -- Demand Engineering, Scientific Advertising, and What Women Want -- A Long Lucky Run -- Not with a Bang but with a Whimper -- Part II: The Conquest of Time and Space -- The Invention of Prime Time -- The Prince -- Total Attention Control, or The Madness of Crowds -- Peak Attention, American Style -- Prelude to an Attentional Revolt -- The Great Refusal -- Coda to an Attentional Revolution -- Part III: The Third Screen -- Email and the Power of the Check-in -- Invaders -- AOL Pulls 'Em In -- Part IV: The Importance of Being Famous -- Establishment of the Celebrity-Industrial Complex -- The Oprah Model -- The Panopticon -- Part V: Won't Be Fooled Again -- The Kingdom of Content: This Is How You Do It -- Here Comes Everyone -- The Rise of Clickbait -- The Place to Be -- The Importance of Being Microfamous -- The Fourth Screen and the Mirror of Narcissus -- The Web Hits Bottom -- A Retreat and a Revolt -- Who's Boss Here? -- Epilogue: The Temenos
Control code
20821795
Dimensions
25 cm
Edition
First edition.
Extent
viii, 403 pages
Isbn
9780385352017
Lccn
2016010140
Media category
unmediated
Media MARC source
rdamedia
Media type code
n
System control number
  • (OCoLC)ocn934676297
  • (OCoLC)934676297

Library Locations

    • Cambridge City Public LibraryBorrow it
      600 W. Main St., Cambridge City, IN, 47327, US
      39.812146 -85.180997

Library Links

Processing Feedback ...